StoreKing
StoreKing vs 15 shop softwares

They sell you a bill.We give youthe whole shop.

Billing apps stop at the counter. Accounting stops at the books. Khata stops at udhaar. StoreKing Retail OS, Swa and CLUB cover every slice of a shopkeeper’s day, from the customer who hasn’t walked in yet to the profit you count at night.

Retail OS+Swa · AI assistant+CLUB · shopper app
Compare with mine →See all 36 checks
–covered
36 things a shop needs · 15 softwares · 1 answer

We checked every one. Honestly.

Thirty-six capabilities across eight parts of a shopkeeper’s day. Partial credit wherever a tool does some of it, needs an add-on, or sells it as a separate product.

StoreKing100%

Every capability, in one app, at one price.

Best of the rest0%

GoFrugal comes closest, and still misses a large part of the day.

Average tool0%

The typical software covers the counter and the books. Little else.

Only StoreKing0

Capabilities that not one of the 15 offers, even partly.

Head to head

Pick what you use today. Watch the gap.

The grey shape is your software. The colour is StoreKing. Tap any section to see every check, line by line.

53%coveredMarg ERP
Your softwareStoreKing
53%Marg ERP
vs
100%StoreKing
👍
Fair is fair · what Marg ERP does well

Deep inventory for pharma and distribution, strong on e-invoice.

🔎Get foundBefore they walk in
25%
  • CapabilityMarg ERPStoreKing
  • Your shop online · link + QR in 5 minutesOne missed call → storeking.in/your-number, a QR to paste next to UPI.½✓
  • Found by families nearby on a shopper appCLUB puts your shop on the phones of households within 3 km.✕✓
  • Posters, reels & offers made for youStudio designs festival posters and reels from your own shelf.✕✓
  • WhatsApp catalogue & broadcastSend offers to the right regulars, not the whole list.½✓
  • CapabilityMarg ERPStoreKing
  • 2-second GST billScan, total, done. Works offline.✓✓
  • Barcode & offline billingKeeps billing when the internet drops.✓✓
  • Bill sent on WhatsAppEvery bill lands in her WhatsApp, with coins earned.✓✓
  • GST e-invoice & e-way billIRN and QR generated with the bill.✓✓
  • Same shop on phone & computerCounter on desktop, everything else in your pocket.½✓
  • CapabilityMarg ERPStoreKing
  • 1,00,000 products ready · snap your shelfPhotograph a shelf; products, images and HSN fill in.½✓
  • Batch & expiry trackingEvery batch, every date, flagged before it costs you.✓✓
  • Slow-stock & reorder alertsKnow what to clear and what to reorder, every morning.✓✓
  • Shelf & bin location for every itemNew staff find any item in seconds.✓✓
  • Combo deals & smart pricingTurn near-expiry and slow stock into combos that sell.½✓
👑Your peopleAfter they leave
42%
  • CapabilityMarg ERPStoreKing
  • Online orders you deliver · 0% commissionOrders from QR, link and CLUB land at your counter. You keep 100%.½✓
  • Loyalty points customers earn & spendKing Coins on every bill, spent back at your shop.½✓
  • Coins spendable across a network of shopsThe Coin Store: rewards families actually want.✕✓
  • Know every customer · habits, birthdays, last visitSee who’s drifting away before they’re gone.½✓
  • PayLater for eligible shoppersFamilies buy now, pay later. You get paid now.✕✓
  • Polite credit reminders with UPI QRA gentle ladder of reminders that gets udhaar back.✓✓
  • CapabilityMarg ERPStoreKing
  • Buy from sellers across India · one checkoutAn India map of sellers, compared on price and delivery.½✓
  • Seller credit / PayLater on purchasesStock up on credit days if eligible. Borrow less.½✓
  • Track every supply order end to endFrom the seller’s godown to your shelf.½✓
  • New brands & launches reach you firstNew products land in your shop, then in your customers’ phones.✕✓
  • CapabilityMarg ERPStoreKing
  • Profit every eveningToday’s drawer and today’s profit, before you shut the shutter.✓✓
  • GST returns & P&L in one clickGSTR tabs ready; your CA bill gets smaller.✓✓
  • Who owes you, who you oweBoth sides of the khata, in one screen.✓✓
  • Auditor / CA access built inShare a read-only seat with your CA.✓✓
✦Swa · AISomeone watching for you
10%
  • CapabilityMarg ERPStoreKing
  • An assistant that watches your shop every daySwa checks stock, expiry, credit and orders while you serve.✕✓
  • Ask by voice in 6 Indian languagesಕನ್ನಡ · हिन्दी · தமிழ் · తెలుగు · മലയാളം · English.✕✓
  • Tells you what to do next, not just a report“12 curd packs expire tomorrow. Make a combo?”✕✓
  • Asks before it acts, every timeNothing is sent, ordered or changed without your yes.✕✓
  • The whole app in your languageEvery screen, every message, every bill.½✓
  • CapabilityMarg ERPStoreKing
  • 20,000+ shops & 4.25M households on one networkYour shop joins a living neighbourhood economy.✕✓
  • A field advisor sets you up in an eveningTen years on the ground in small-town India.✓✓
  • Retail OS + AI assistant + shopper app, one price₹42 a day. No commission, ever.✕✓

11 things Marg ERP can’t do. StoreKing does all of them.

  1. Found by families nearby on a shopper app
  2. Posters, reels & offers made for you
  3. Coins spendable across a network of shops
  4. PayLater for eligible shoppers
  5. New brands & launches reach you first
  6. An assistant that watches your shop every day
  7. Ask by voice in 6 Indian languages
  8. Tells you what to do next, not just a report
  9. Asks before it acts, every time
  10. 20,000+ shops & 4.25M households on one network
  11. Retail OS + AI assistant + shopper app, one price
Zero out of fifteen

Things you simply can’t buy anywhere else.

Not as an add-on. Not on a higher plan. Not from any of the fifteen. These exist only because StoreKing built the shop, the assistant and the shopper app to work as one.

15
tools checkedof 15 offer these
SaralSnapBizzTaskMarg ERPVyaparBillMaxmyBillBookKhatabookVasy ERPZohoTallyClearTax BizGoFrugalPetPoojaEasyERP
✦Only on StoreKing
Swa
15/ 15
Checking 15 tools…✦ Only StoreKing

An assistant who watches your shop

Swa checks expiry, stock, credit and orders every morning, and tells you what to do next. “12 curd packs expire tomorrow. Make a combo?”

Swa
15/ 15
Checking 15 tools…✦ Only StoreKing

Ask by voice, in your language

Kannada, Hindi, Tamil, Telugu, Malayalam, English. And she asks before she acts, every single time.

CLUB
15/ 15
Checking 15 tools…✦ Only StoreKing

King Coins that work across shops

Families earn on every bill and spend in the Coin Store. Rewards they actually want bring them back to you.

CLUB
15/ 15
Checking 15 tools…✦ Only StoreKing

PayLater for your shoppers

Eligible families buy now and pay later. You get paid now. No udhaar book, no awkward calls.

Supply
15/ 15
Checking 15 tools…✦ Only StoreKing

Buy on credit days across India

One checkout across sellers on an India map, with seller credit if you’re eligible. Borrow less, stock smarter.

Network
15/ 15
Checking 15 tools…✦ Only StoreKing

20,000+ shops. 4.25M households.

Software sells you a licence. StoreKing plugs you into a living neighbourhood economy, ten years in the making.

Hover a card to run the check again

Go on, try

Stack every app you like. You still won’t catch up.

Tap to add the tools you use, or buy all fifteen. We combine the best of each. Watch the logins pile up, and see what’s still missing.

Your app stack

3apps
49%covered
100%StoreKing
Your stack
3apps & logins
49%of the day
₹29,000a year, approx.

Still missing · 14 of 36

  • Found by families nearby on a shopper app
  • 1,00,000 products ready · snap your shelf
  • Coins spendable across a network of shops
  • PayLater for eligible shoppers
  • Buy from sellers across India · one checkout
  • Seller credit / PayLater on purchases
  • Track every supply order end to end
  • New brands & launches reach you first
  • An assistant that watches your shop every day
  • Ask by voice in 6 Indian languages
  • Tells you what to do next, not just a report
  • Asks before it acts, every time
  • 20,000+ shops & 4.25M households on one network
  • Retail OS + AI assistant + shopper app, one price
StoreKing · Go Live
1app, 1 login
100%of the day
₹42a day · 0% commission
SwaApps: 3. Logins: 3. Your data in 3 places. Still 14 gaps. With me, it’s one app.
The full matrix

One column is always full.

All 36 checks against all 15 tools. Hover a column to follow one tool down the list.

CapabilityStoreKingSaralSnapBizzTaskMarg ERPVyaparBillMaxmyBillBookKhatabookVasy ERPZohoTallyClearTax BizGoFrugalPetPoojaEasyERP
🔎  Get found · Before they walk in
Your shop online · link + QR in 5 minutes
Found by families nearby on a shopper app
Posters, reels & offers made for you
WhatsApp catalogue & broadcast
🧾  The counter · The bill itself
2-second GST bill
Barcode & offline billing
Bill sent on WhatsApp
GST e-invoice & e-way bill
Same shop on phone & computer
📦  The shelf · Catalogue & stock
1,00,000 products ready · snap your shelf
Batch & expiry tracking
Slow-stock & reorder alerts
Shelf & bin location for every item
Combo deals & smart pricing
👑  Your people · After they leave
Online orders you deliver · 0% commission
Loyalty points customers earn & spend
Coins spendable across a network of shops
Know every customer · habits, birthdays, last visit
PayLater for eligible shoppers
Polite credit reminders with UPI QR
🚚  Supply · Buying, across India
Buy from sellers across India · one checkout
Seller credit / PayLater on purchases
Track every supply order end to end
New brands & launches reach you first
₹  Your money · Books, GST, profit
Profit every evening
GST returns & P&L in one click
Who owes you, who you owe
Auditor / CA access built in
✦  Swa · AI · Someone watching for you
An assistant that watches your shop every day
Ask by voice in 6 Indian languages
Tells you what to do next, not just a report
Asks before it acts, every time
The whole app in your language
◎  The network · What no software sells
20,000+ shops & 4.25M households on one network
A field advisor sets you up in an evening
Retail OS + AI assistant + shopper app, one price
Coverage100%31%36%32%53%46%21%46%24%49%47%32%25%56%38%32%
StoreKingBuilt inPartly · add-on · separate productNot available
Why no one can copy this

Three products that were built to be one.

Others would need a billing app, an accounting suite, a khata, a store builder, a loyalty vendor, a delivery app and an AI team. And they still wouldn’t talk to each other.

OS
Retail OS · for the shop owner

Runs the shop. All of it.

  • 2-second GST bills, barcode, offline, e-invoice
  • 1,00,000 products · snap your shelf
  • Batch, expiry, slow stock, shelf & bins
  • Buy across India, track to your shelf
  • Profit every evening, GST in a click

Replaces Saral · Task · Marg · Vyapar · BillMax · myBillBook · Tally · ClearTax · GoFrugal · EasyERP

Swa
Swa · the AI assistant

Watches the shop while you serve.

  • Morning checks on stock, expiry, credit, orders
  • Tells you what to do next, not just a report
  • Voice, in six Indian languages
  • Asks before acting, every time
  • Learns your shop, your street, your season

Replaces nothing. Nothing like her exists.

CLUB
CLUB · for the shopper

Puts you on their phone.

  • Your shop for every family within 3 km
  • Orders you deliver, 0% commission
  • King Coins & the Coin Store
  • PayLater for eligible shoppers
  • Posters, reels and offers from your shelf

Replaces Khatabook reminders · SnapBizz store · Vasy loyalty · food-app commissions

Retail OS+Swa+CLUB=the only full circle in Indian retail
Swa

Stop comparing.
Start running the whole shop.

5 minutes to go live. ₹42 a day. No commission, ever. Bring your item list from any of the fifteen; our advisor moves you over in an evening.

Claim my shop →
How we scored. Based on publicly listed features of each product’s standard retail offering as of November 2026. “Partly” covers features that are limited, need an add-on or higher plan, or are sold as a separate product. Yearly fees in the stack builder are rough single-user estimates for comparison only. Product names belong to their owners. Spotted something out of date? Write to hello@storeking.in and we’ll correct it.