Paytm is India?s largest mobile commerce platform.Paytm started by offering mobile recharge and utility bill payments and today it offers a full marketplace to consumers on its mobile apps. They have ?over 100mn registered users. In a short span of time Paytm has scaled to more than 60 Million orders per month. They strongly believe “Rural clients are important to digital wallet suppliers for the market size and need for convenience.”The idea is to primarily promote adoption among users who are reluctant to use digital payment methods or are unable to access them.”